IBM and Earth Day

April 22 2008

Image:IBM and Earth Day

IBM has launched a single section of ibm.com to focus on IBM's green initiatives.  Case studies, green solutions, and IBM's own efforts are featured, along with "PowerUp", the "Official Game of Earth Day 2008".  See details at:

Link: ibm.com/green >

Ed Brill | Lake Forest, IL USA Category:  IBM  Add/View Comments [1]

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  1. 1  Henry Ferlauto http://www.geniusinside.com | 4/22/2008 7:54:46 AM

    Very nice to see...

    It will be interesting to see how the big companies like IBM, GE and other compete in this area.

    From geeky standpoint, IBM should consider making a portlet / widget that shows some of their environmental metrics. (e.g. think of a stock chart on Google or Yahoo! Finance.) For example charts of consumption per employee.

    Also, a section on the website with all of the "Success Stories" mentioned in the video complete with white papers, videos, etc. The more knowledge in the public domain about how to reduce the carbon footprint, the more main stream those practices will become.