In the not so distant past people stared all day at computer screens which only showed green or amber text.   Then some really creative people came up with ASCII art.  Remember the first time you saw :-) and someone had to tell you to tilt your head and look at it sideways!   Next as graphical user interfaces became available we could use rich text (bold, colours, and fonts) and add pictures to our content (email and documents).  Fast forward to today, and the tools and types of media available for conveying a message, telling a story, or sharing a memory are just incredible!   Webcasts, podcasts, photo editing software, audio editing software, Apple iLife, phones with cameras, YouTube, Flickr, Photoshop, Picasa, SnagIt, Camtasia, AcdSee, and a million others.  Today almost anyone can be a photographer, music producer, or film maker.  The question I get asked most often on my blog is not about Lotus Notes, but rather "What do you use to make your screen shots?".   (the answer is SnagIt from Techsmith).

Yet with all these incredible tools at your disposal, how much have you seen the business content within your company change?   Are you creating more visually appealing documents and emails?   Are you uploading photos of your coworkers into TeamRooms?   Are you taking screen shots of your work to share with others?   Within IBM we've adopted a lot of these new tools, making extensive use of podcasts, animated tutorials, flash demos, etc.  We have an internal system called Media Library, and as I look at it now there have been over 3.5 million downloads of the content stored there.  Lotus Sametime now has a screen capture tool built in.   The Taking Notes Podcast series has just recorded their 64th session.

So what do you think, does "richer media" have business value to you and your customers?   As "Millenials" are joining your workforce, are they expecting these tools to be part of your standard desktop image?

Image:If a picture tells a thousand words?


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