The first 48 hours on-sale for Opting In: Lessons in Social Business from a Fortune 500 Product Manager are leading me to want to type a "fortunate product manager." Thank you all for the support for the e-book release!

In two days, I have already claimed the #10 position on Amazon's Business | International | Global Marketing bestseller list. Not lost on me is the fact that the list is comprised of both books and Kindle titles, so in two days of Kindle sales alone, I'm floating up the list. Initial feedback has been great, but I am looking forward to discussion and interaction on the content itself. Several tweets of "weekend reading" say that I should be looking forward to Monday feedback :-)

IBM Press has been great. We made a video to introduce the book, now up on YouTube. Other author videos from IBM Press have always been impressive, so thanks to Ellice, Thurston, and the team for a really awesome video, that even helped my parents understand what I do :-)

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  1. 1  Funny Video Guy |

    This was a nice video. I am focused on social marketing now, so it was very helpful.

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